Engage customers through scannable products, providing access to care, repair, reuse, and recycling information and services. Keep your products away from waste and compliant with regulations.
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Go beyond transactional relationships. MĀDI empowers you to form more meaningful connections to your customers through the products they purchase.
Le Makanerie entrusts MĀDI to highlight the craft of their products and help their customers extend the life of their purchases.
MĀDI allows brands with proud value chains to communicate this to the customer before and after point of sale, increasing the perceived value of the product. MĀDI’s post-purchase experience enables customers to take the story further with repair, resell, and recycle options.
Digital IDs are like a unique serial code linked to individual products, allowing brands to follow the full lifecycle of their products. Consumers can scan a QR code related to that individual unit and access various options, from the story behind the product, repair access, care information, and more! This creates new possibilities for enhancing the customer experience.
Understand how your customers use your products and after-use, to plan future collections and prioritise marketing initiatives.
MĀDI integrates supports many Product Lifecycle Management (PLM) systems to ensure ease of use your product data.
Start integrating your garments with Digital Product Passports now, to prepare for the legislation required for all garments sold in the EU.
Having unique IDs with product information allows you to safeguard and authenticate your products.
Our digital IDs come fully connected to repair and recycling partners to avoid products going to waste.
Engage with your customers after they've bought your products, providing them new experiences.
Traceable textile sorting and recycling for recycled yarns
Premium garment repairs for French market
NYC alterations and repairs made fast and easy
Cellulosic recycling and end-of-life valorisation
New sales channel for secondhand items through e-commerce sites
